The Advisors' Blog

This blog features wisdom from respected compensation consultants and lawyers

October 10, 2019

5 Steps for Tying Executive Pay to Sustainability

Liz Dunshee

Last week, Clorox announced that it will tie executive pay to elements of strategic ESG goals – it’s the most recent of a few big-name companies to do so.

Whether these moves will improve outcomes and make investors happy is still a bit of an unknown. In the case of Clorox, the ESG goals include choosing “initiatives that foster total well-being – financial, physical, professional, social & spiritual – for employees and their families.” It’s a laudable goal and aligns with everyone’s focus on human capital management. But will we see granular proxy disclosure that the CEO missed out on a bonus because employees weren’t hitting the gym often enough? I kinda doubt it.

At any rate, it’ll be interesting to see how this area develops, as it seems to be gaining steam and using non-financial sustainability metrics in executive pay plans presents a lot of new challenges for measurement, internal & external communication, etc. This Semler Brossy memo outlines 5 ways to overcome the roadblocks. Here’s the 30,000-foot view:

1. Reexamine the context: Confirm that your company’s situation calls for express sustainability measures

2. Clarify the organizational scope: Determine which parts of the organization the incentives should apply to

3. Quantify the duration: Decide on the time horizon of your initiative, which will affect how your incentives are structured

4. Consider the means & the ends: Do the processes & behaviors used to achieve your ESG goals matter as much as, more than, or less than the results?

5. Structure the incentives: Integrate the relevant metrics & payouts in designing your plan

New Quick Survey! At our conference a few weeks ago (which you can still register & watch via video archive), there were a lot of questions about how companies will handle the newly required hedging policy disclosure. Take a moment to participate in our “Quick Survey on Hedging Policy Disclosure” and see what others are planning to do.